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Best Dog Food for 2025 : Independently Tested & Reviewed

  • Writer: Smart Bark
    Smart Bark
  • Dec 15, 2025
  • 21 min read

Updated: 11 hours ago



The most asked question by dog lovers everywhere - "Which is the best dog food ?"


Clearly there isn't a simple answer. With so many factors to consider, it's impossible to pick the No. 1 dog food that would be the best choice for all dogs.


A person in a red shirt feeds a golden retriever from a metal bowl
photograph : depositphotos

This guide compares the best dog foods available in the UK in 2025, based on long term feeding trials, ingredient analysis and real world testing with dogs of different breeds, ages and sensitivities.


We focus on dry, wet, fresh and raw dog foods that are nutritionally complete (formulated to provide all the essential nutrients your dog needs) and are widely available in the UK.


All foods featured here are evaluated using our dog food testing process so you can trust our recommendations.





Dog food has traditionally been dominated by global brands (Royal Canin, Purina, Pedigree), but there's a whole range of brands revolutionising the face of UK dog food, and we've included the best of canine cuisine in our roundup including some familiar and not so familiar brands.


“Make sure your dog’s food contains high-quality ingredients with named animal proteins first on the label, and don’t rely solely on marketing terms – the nutritional profile and ingredient quality matter most.” – Dr Linda Simon, UK veterinary surgeon at pet experts Pooch & Mutt


We've not only compared nutritional rating (all the brands we feature list specific meat sources rather than vague terms like "meat and animal derivatives), price, convenience and palatability to help you decide which is the best dog food, every brand in our review has been fully tested. We also regularly check the British Veterinary Association for the latest information and advice on choosing a dog food.



Jump to specific sections using the links below, or settle in for a deep dive – the choice is yours!

  

⏰ UPDATED : JULY 2025  Following our latest round of testing, we've picked Bella+Duke as our top pick raw dog food

  


Best Tailored Dry Food

TABLE OF CONTENTS



Best Insect Dog Food


How to Choose a Dog Food?


The most important thing to consider is your dog's eating habits. Do they have allergies? Are they a picky eater? How much do they eat? Are you looking for grain free ?


The second thing you need to decide is what type of food would YOU prefer to serve ? Do you want it on subscription, delivered ? When you know this, it becomes easier to decide which brand will fit best.


The nutritional value, the size of your pocket and your storage will also play a part in ultimately determining which food will suit your dog and you best.


Bear in mind all these answers as you look through our recommended dog food brands.


Best Wet Dog Food
photograph : shutterstock

We've done all the groundwork for you. We've tested and reviewed their products with the help of a whole variety of dogs from easy-to-please Labradors to fussy & downright difficult Cockapoos and their patient, dog loving owners.


It's worth noting, as non-scientists, we've used the ratings from All About Dog Food for our nutritional comparisons. We've also given a rating on the clarity of the label, so you can identify ingredient percentages.


With money saving subscriptions, excellent customer service, intuitive websites and great offers exclusive to Smart Bark - what's not to love ?


Only the best of the best made it to our list.


 

Best Insect Dog Food


Best Dog Food UK 2025

Honest Reviews and Testing



1

Best Dry Dog Food

Forthglade


Reasons to Buy :

   + Best for convenience

   + Cold pressed & light baked options

   + Kind to your pocket

   + Easy storage


Reasons to Avoid :

   - Picky dogs tend to prefer wet foods


Behind the Brand: 50 years worth of expertise in Pet Nutrition

 

Range: Cold Pressed Dry, Lightly Baked Dry & wet food, treats & dental sticks

 

Variety: Turkey, Duck, Chicken & Salmon


Clarity of Label: Excellent - full list of ingredient %


Price: £


⭐️ Stock Up ⭐️

New customers save 40% with discount code SBFG40

Existing customers save 15% with discount code SBFG15


Dry dog food is a top pick for many dog owners, and it's easy to see why, it's incredibly convenient.

We recommend aim for the highest quality you can afford, and consider getting it delivered right to your door.


top 10 best dry dog food uk - Forthglade with dog
photograph : smartbark

You could choose traditional vet-recommended brands like Hill’s Science Plan or Royal Canin, but dry dog food has come a long way in the last five years, with far more nutritious options now available.


Cold-pressed dry dog food is a rising star. It delivers all the benefits of traditional kibble but avoids high-temperature processing, preserving more nutrients.


At Smart Bark, we recommend taking a look at Forthglade's Cold Pressed range.


For ingredient-savvy dog owners, the first and main ingredient is meat. All About Dog Food gives it a 77% rating, which is exceptionally high for dry food.


This compares to around the 70% mark for popular dry brands such as Wainwrights, James Wellbeloved, Harringtons and Lily's Kitchen. Which makes it nutritionally one of the best and affordable dry dog foods in the UK.


Labrador testing forthglade dried dog food
photograph : smartbark

Our Labrador 'Taste Tester' Otis (nose & paw pictured), definitely preferred Forthglade to his existing brand when offered both.


We know it's a small point nevertheless it's worth mentioning, of all the dry foods we've tested, we found the Forthglade bags the easiest to reseal and keep the dry food fresh. Each bag has a super-durable velcro strip which our testers loved.


Cold Pressed dry dog food
photograph : forthglade

We love Forthglade's dry food for its quality and variety. Whilst their cold-pressed range offers the ultimate nutritional punch, we understand that budget is a factor for many pet parents.


Forthglade's Lightly Baked Range provides a slightly cheaper alternative. These recipes boast an impressive 50% single-source protein and have earned a very respectable 70% rating from AADF.


Schedule regular deliveries of your dog's favourite Forthglade dry food straight to your door, and enjoy the benefits of:


  • 10% Savings on Every Order:  Stock up on your pup's essentials and save!

  • Free Delivery (over £30):  Enjoy the convenience of home delivery without any additional shipping costs.


While mixing in a wet food topper can slightly increase the cost per serving, the boost in taste and aroma can be well worth it for some of your more picky pups (and their happy tummies). We feature the Forthglade wet food range later in this review.

Our Verdict - If you're looking for a high quality dry dog food which is easy on the pocket, we would recommend Forthglade's Cold Pressed and their cheaper Lightly Baked range.


⭐️ Stock Up ⭐️

New customers save 40% with discount code SBFG40

Existing customers save 15% with discount code SBFG15

How much you feed your dog really depends on how active they are and their metabolism - here’s a link to a handy guide on the Dog's Trust website to help you keep your best friend in tip-top condition.


2

Best Dry Complete Fresh & Raw Option

Wilsons


Reasons to Buy :    

   + Winner of 2025 Your Dog Awards

   + Trial boxes available

   + Can combine with raw or fresh ranges

   + Extensive protein range

   + Grain free - allergy friendly


Reasons to Avoid :

   - Bags aren't resealable


Behind the Brand:

Company producing pet food since 1861


Range:

Premium & Working Dog Cold Pressed, NEW Fresh Food, Raw Food, Treats, Supplements & Salmon Oil


Cold Pressed Variety : 

Premium, Working Dog & Puppy


Clarity of Label:

OK - Some ingredients without %


Price: £1.38 a day

Based on a 15kg dog + moderate activity + a 10kg bag



Recent winners of Your Dog Product Awards for 2025 (voted for by readers), Best Dry Complete Food and Products You Can't Live Without, Wilsons range of dog food prioritises local sourcing with the focus on natural nutritious ingredients and the avoidance of any junk or fillers.


Wilsons premium dry food sample boxes
photograph : smartbark

The first thing to say is that their cold pressed range includes a wide selection of proteins, so you can add plenty of variety to your dog's diet.


Allergy friendly, the majority of recipes are grain free plus there are wheat free, chicken free and pea free options -

  🐟 Salmon

  🐓 Chicken

  🐑 Lamb

  🦃 🦆 Turkey & Duck

  🦌 🐠 Venison & Trout

  🎣 White Fish

  🏴󠁧󠁢󠁳󠁣󠁴󠁿 Haggis

  🥕🥦 Vegan


Receiving an average rating of 75% on AADF, we don't need to tell you this is exceptionally high for dry dog food.


One of the many things we love about Wilsons is their Sample Boxes. Changing dog foods is a big decision and Wilsons offer a sample selection of 100g bags so your dog can taste test all the recipes before you commit to a larger quantity.


For long-term feeding, Wilsons offers convenient 2kg and 10kg bags, plus money-saving bundles so you can easily stock up for less.


It's worth mentioning that delivery is FREE when spending over £30. Once you (and your dog) are happy, you can enjoy greater savings by taking advantage of Wilsons Subscribe and Save for 10% off regular orders.


Wilsons also offer a Loyalty Club so you can get points on every purchase then use these for money off plus you'll receive exclusive rewards too.


Another key reason we recommend Wilsons, is they are the only company we've come across that offers raw, fresh and cold pressed food ranges formulated to be fed separately or together. 


If you have a picky pup, the raw and fresh recipes would make the food more appealing - think of them as tasty toppers.


Wilsons fresh dog food range

Their new Fresh food range is definitely worth a look as they gently steam the food to lock in all the nutrients. This means that the pouches can be stored in your pantry before opening, they don't require freezing like some other fresh dog food.


Our Verdict - We think that Wilsons offer a top quality cold pressed, fresh and raw dog food range. Their flexible approach allows you to combine foods, making it perfect for travel or feeding-on-the-go.


Want to know more?

Check out our Wilsons in-depth review



3

Best Eco-Friendly Dry Dog Food


Reasons to Buy :    

   + Ethical dog food company

   + Zero Pawprint Plan

   + Plant-based options

   + Multi-pet households, they offer cat food


Reasons to Avoid :

   - Label clarity not the best


Behind the Brand:

Eco-friendly company producing pet food since 2016


Range:

Dry food, wet food, treats, dental care treats and a cat range


Variety : 

9 Meat & fish dry recipes

2 Plant-based dry recipes


Clarity of Label:

Poor - Ingredients without %


Price: £1.41 a day

Based on a 15kg dog + 2 x 7kg bag



Use discount code SMART20

for 20% OFF the entire range


Our third dry food recommendation is Edgard & Cooper, known for their high-quality dog and cat food, they offer a wide range of dry and wet options. We particularly admire their commitment to sustainability.


Edgard & Cooper has a ‘Zero Pawprint Plan’ which outlines its environmental commitments for 2025, including becoming Zero Carbon and adopting fully sustainable packaging.


So what do we think of their dog food ?


Edgard & Cooper selection of dog food and treats
photograph : smartbark

Edgard & Cooper's dry food receives a solid nutritional rating of 64% on AADF. We are particularly impressed by their extensive selection of dry foods -

🐓 Free-Run Chicken

🐟 Norwegian Salmon

🐑 Grass-Fed Lamb

🦌 🦆 Venison & Free-Run Duck

🐄 🐓 Organic Beef & Free-Range Chicken

🦃 🐓 Organic Free-Range Turkey & Chicken

 🦆🐓 Free-Run Duck & Chicken

🐟 🦃 Atlantic Salmon & Free-Range Turkey

🐓 🐟 Free-Run Chicken & Salmon

🥕 Crispy Carrot & Courgette

🎃 Crunchy Beetroot & Pumpkin


We love the addition of two plant-based recipes. These hypoallergenic options are packed with fresh veg and a blend of fruit, herbs and pulses.


Clearly plant-based dog foods are a better environmentally friendly choice than meat-based dog foods. But you don't need to go completely veggie. Why not consider adding a 'meat free' day to your dog's diet ? You'll be adding variety whilst lowering their carbon pawprint !


Edgard & Cooper meat and plant-based dry dog food
photograph : smartbark

Whatever recipe you choose, rest assured all Edgard & Cooper recipes are either grain-free or gluten-free, making them a safe choice for dogs with sensitivities.


Initially, if you would like to test their food before committing, we think that their smaller 700g or 1kg bags would make a great option to check your dog likes the taste.


Edgard & Cooper also offer three money-saving bundles which include a selection of dry food, wet food and treats. The Adult , Puppy and the Hypoallergenic Starter Bundle all offer significant savings on buying the products separately.


  

Our Verdict - We think that Edgard & Cooper stands out as a brand committed to ethical and sustainable practices. Not only do they use high quality ingredients but they offer a wide range of dry recipes to suit even the pickiest of pups with a selection of wet foods to act as tasty toppers.

  

Use discount code SMART20

for 20% OFF the entire range

Want to know more?

Check out our Edgard & Cooper in-depth review



4

Best Subscription Dog Food

Butternut Box


Reasons to Buy :    

   + Fresh dog food

   + Hassle-free subscriptions    + Excellent nutritional value

   + Human-quality ingredients

   + Extensive range


Reasons to Avoid :

   + Needs freezer space

   + More expensive option than dry


Behind the Brand:

A UK-based company providing fresh, human-quality dog food delivery service through a subscription model


Range:

Fresh food recipes, treats, dental care treats, poo bags & broths


Variety : 

11 recipes


Clarity of Label:

Scan a QR code for ingredients list

Good - Ingredients with %


Price: The menu is personalised for each dog but generally daily prices are -

🐾 Small dog plans start from around £1.31

🐾 Medium from £2.66 

🐾. Large from £3.92 



Fancy trying Butternut Box dog food ?

Butternut Box are offering Smart Bark readers

50% OFF your first box + 50% OFF your second box


When reviewing the best dog food contenders in the UK, Butternut Box, is an undeniable frontrunner.


Butternut fresh dog food test
photograph : smartbark

The brand enjoys exceptional customer retention and consistently receives enthusiastic reviews from dog lovers across the country.


Their food is available on subscription - it's fresh, delivered and scores 87% on AADF, so it's a top-notch, healthy choice.


Getting started with Butternut Box is super easy. They have an online quiz about your dog, their age, breed, any allergies, and if they have any health issues. This helps them figure out the best recipes for your pup.


When we tested their ordering system, we were offered lots of recipes and picked a selection to maximise variety.


dog eating Butternut Box subscription dog food
photograph : smart bark

Every dish is carefully balanced with human-quality meat, vegetables, and lentils, then gently cooked and delivered frozen right to your door.


You get loads of variety too, from classic chicken and beef to special recipes with venison, wild boar, and even a veggie option. Your dog’s dinner just got a serious upgrade!


Bear in mind that Butternut Box meals need freezer storage, so factor your available storage space into your delivery schedule. However, minimal packaging does mean you can fit a sizeable delivery into a freezer drawer.


If Butternut Box looks a bit pricey, consider mixing it 50:50 with kibble. It not only keeps costs down but also makes their kibble incredibly tasty and more nutritious.



Our Verdict - In a nutshell, Butternut Box offer a subscription service that delivers fresh, pre-portioned meals to your door.


They tick all the boxes for fresh, nutritious, delivered and personalised dog food and with the discount on your first two boxes, it's a great time to see if your dog is a fan.

  


Butternut Box are offering Smart Bark readers

50% OFF your first box + 50% OFF your second box

To take advantage of this offer, click on the link below

Want to know more?

Check out our Butternut Box in-depth review



5

Best Raw Dog Food

Bella+Duke


Reasons to Buy :

+ Top-tier food safety and quality assurance

+ Wide range of protein options

+ Lifestage options for puppy, adult & seniors

+ Money saving introductory offer


Reasons to Avoid :

- If you have a lack of freezer space


Behind the Brand: Multi-award winning raw dog food business


Range: Premium Complete, Complete Superfood, Complete, Pure Meat & Bone


Variety: Adult+Premium Complete 8 recipes, Adult + Complete 8 recipes, Puppy + Premium Complete 7 recipes, Puppy + Complete 7 recipes, + Complete Superfood (all life stages) 6 recipes, + Pure Meat + Bone (all life stages) 6 recipes


Clarity of Label: Excellent - full list of ingredient %


Price: £ - ££ depending on range and delivery volumes



Amazing Bella+Duke Raw Dog Food Offer!

Get your dog started with 50% off your first box, 30% off the second,

 and 20% off the third


Considering raw dog food ?


Up next in our review is Bella+Duke, a British brand with multiple awards. Bella+Duke stands out as our leading choice for raw dog food thanks to their top-tier product quality, extensive range for adult dogs, puppies and seniors and value for money.


Bella & Duke - best raw dog food
photograph : smart bark

It's worth mentioning that Bella+Duke has both RawSAFE and UK Pet Food certifications, providing you with a high level of reassurance regarding food safety and quality in production


The offer four ranges-


⭐️ Premium Complete

This is their crowd-pleaser, packed with over 80% meat plus bone, offal, seasonal veggies, berries, and a touch of healthy oils.


⭐️ Complete Superfood

Perfect for pups who need a little extra TLC, whether they're bouncing back from illness, growing up fast, enjoying their senior years, or nursing their own pups.


⭐️ Complete range for working dogs


⭐️ Pure range for DIY chefs.


Bella & Duke full range
photograph : bella + duke

Using the online questionnaire, Bella+Duke puts together a suggested menu for your pooch. Their recipe lineup includes chicken, lamb, fish, duck, salmon, beef tripe, and turkey.


If you're curious, you could try the Taster Box, but we’d recommend making the most of their hefty discounts for your first three orders (that’s serious savings on the Most Popular or Value Box sizes).


All Bella+Duke's meals are delivered frozen in 500g trays. Simply defrost them one at a time, incredibly easy to remember, just remove a new tray from the freezer as you finish one.


Dog eating Bella + Duke dog food
photograph : smart bark

Our Verdict - If you're considering raw dog food Bella+Duke's meals tick all the boxes, nutritious, convenient, and great value, making life easier for people with full calendars and hungry pups.


Add in their generous introductory deal, and it’s the perfect time to dive into raw feeding and see if it’s a match for you and your dog.


Buying Options


Amazing Bella+Duke Raw Dog Food Offer!

Get your dog started with 50% off your first box, 30% off the second,

 and 20% off the third


Learn more about the other raw dog foods we recommend



6

Best Air Dried Dog Food

Pure Pet Food


Reasons to Buy :

+ Ideal for dogs with sensitive stomachs

+ Great if you have limited freezer space

+ Long shelf life

+ Customised for your dog


Reasons to Avoid :

- If you're looking for fresh dog food


Behind the Brand: Innovative air-dried food customised for your dog


Range: Online tailored food and a capsule range in Pets at Home


Recipes: 7 recipes


Clarity of Label: Good - partial list of ingredient %


Price: £


Click for 40% OFF your first box & 15% OFF your next two


Pure Pet Food packaging and leaflets
photograph : smartbark

We think that Pure offers a healthier alternative to kibble for those dog lovers who don’t necessarily want to switch their dog to pricier fresh, raw or home cooked food.


Pure is air dried dog food which is some seriously clever stuff. Their ingredients are gently dried at a low temperature so the moisture is removed but the food retains it's all important nutrients. You simply add water, stir and serve!


Pure's recipes rank at the top of their nutritional scale with an All About Dog Food rating of 80%.


Pure Pet Food in a bowl
photograph : smartbark

As it's completely customised to your dog, their food can take account of any underlying health issues and allergies. So it's extremely popular with owners of dogs suffering from ailments, renal conditions and sensitive stomachs.


Pure offer an online subscription service, simply take the 3 minute quiz to get a personalised meal plan for your pooch.


Pure certainly ticks a lot of boxes for us including easy storage, doorstep deliveries and most importantly the option to tailor the food to meet your dog's nutritional requirements.


Our Verdict - If your dog suffers from skin issues, allergies renal or digestive problems, we would recommend taking a closer look at Pure dog food as a great option for food-sensitive fur babies.


Click for 40% OFF your first box & 15% OFF your next two


Want to know more?

Check out our Pure Pet Food review



7

Best Fresh Dog Food

Years.com


Reasons to Buy :

+ Very high nutritional rating

+ No fridge or freezer storage concerns

+ Additional superfood supplement

+ Trial box available

  + Luxury Chef's Collection


Reasons to Avoid :

- Only 5 recipes


Behind the Brand: UK fresh dog food brand


Range: Ex Luxury Yacht Head Chef & Veterinary Clinical Nutrition Specialist designed dog food


Variety: 5 recipes plus a range designed specifically for puppies and Limited Edition Chef Collection


Clarity of Label: Excellent - full list of ingredient % via a QR Code scan


Price: ££


You can try Years.com from just £3

PLUS

use discount code SMARTBARK for free delivery


Years.com - best fresh dog food
photograph : years

Of course, the first thing to say about Years.com is that they have achieved an exceptionally high nutritional rating of 96% on AADF.


Offering an online subscription service, you take a short quiz, then Years.com use all that information to offer meals customised to your dog, taking into account your dog's breed, ailments, allergies, activity levels and your dog's life stage.


Their recipes include a high variety of ingredients plus they're are grain and legume free, which is ideal for dogs suffering from intolerances.


Years have recently launched their Chef's Collection. Limited edition recipes which include King Prawn & Giant Squid Paella, Wagyu Steak Lasagne and truffle 7 Venison Detroit Pizza.


This exclusive, gourmet dog food features the finest ingredients. Your pup is gonna love it!


Years Chef's Collection meals for dogs
photograph : years

However, the biggest difference between Years.com and their fresh food rivals (for us) is storage. Years can be stored in your cupboard. It only needs to be popped in the fridge once opened.


In testing, we were certainly impressed by the look and aroma of their fresh dog food.


We loved that you can easily identify key ingredients within the dish and to be honest each meal looks fit to serve up for my family as well as my dog.


Tailored to your dog's breed and designed to address common ailments, their Superfood Supplement also contains a unique blend of probiotics and prebiotics to support healthy gut flora.


Our Verdict - Ok, so fresh dog food is not the cheapest option available to you, however if you're looking for a top quality, highly nutritious fresh dog food, personalised to suit your dog and delivered to your door, then we'd suggest taking a closer look at Years.com.


Enter discount code SMARTBARK for free delivery on any order

Want to know more? Why not read our Years Dog Food review



8

Best Wet Dog Food

Forthglade


Reasons to Buy :

+ Convenience

+ Long shelf life

   + Extensive range

Reasons to Avoid :

- Pricier than most dried options


Behind the Brand: 50 years worth of expertise in Pet Nutrition


Range: Adult, Senior, Puppy, newly extended Small Dog range


Variety: 18 grain free recipes & 9 whole grain recipes & variety packs

Clarity of Label: Excellent - full list of ingredient %


Price: ££


⭐️ Stock Up ⭐️

New customers save 40% with discount code SBFG40

Existing customers save 15% with discount code SBFG15


Hailed as the "Best Wet Food" 6 years in a row by Your Dog Magazine readers and "Wet Dog Food of the Year" in the Retailer Recommended Awards 2024, Forthglade isn't messing around! 


They offer two comprehensive wet food ranges – Grain Free and Wholegrain. The first thing to say is that all their recipes regardless of whether they are grain free or wholegrain, include 75% single source proteins like salmon, lamb, duck, beef or turkey.


Forthglade wet dog food range
photograph : forthglade

Generally, Forthglade wet food has more meat and less added water than some comparatively priced wet foods such as Lily's Kitchen, Naturo, Butchers or James Wellbeloved. Crucially they achieve a very high average nutritional rating of 85% on AADF.


Whilst the adult range is broader, Forthglade also offer lifestage recipes aimed at both puppy and senior dog.


The senior range is aimed at dogs over 7yrs and is lower in calories, contains 15% less fat than the adult recipe range and is packed with chondroitin and glucosamine and salmon oil for joints and bones.


And let's not forget smaller dogs who are often overlooked but have unique nutritional requirements.


Forthglade range of food for small dogs
photograph : smartbark

Forthglade offer a range specifically for small dogs. Packed with 75% high-quality protein and wholesome, natural ingredients, these grain-free recipes come in smaller 150g trays.


During testing, our reviewers favored the trays over regular canned dog food, finding them easier for accurate portioning.


Forthglade gourmet wet dog food range
photograph : forthglade

What's more, Forthglade offer a range of Gourmet meals in partnership with the National Trust. They include 75% good quality meats like turkey, goose, beef, wild boar, duck & venison.


These more novel proteins are ideal for dogs with food allergies to the more traditional proteins such as chicken and beef.


It also means that you have an extensive range of Forthglade recipes to choose from, which will certainly benefit dog lovers with 'Goldilocks level' picky pups.


Our Verdict - We recommend Forthglade wet foods because customers clearly love them, they offer an extensive recipe selection (including small dogs, seniors and puppies) and they make any kibble more palatable for picky pups.

⭐️ Stock Up ⭐️

New customers save 40% with discount code SBFG40

Existing customers save 15% with discount code SBFG15



9

Best Tailored Dry Food

Tails


Reasons to Buy :

   + Tailored to your dog

   + Best for convenience

   + Flexible ordering

   + No fridge/freezer space required


Reasons to Avoid :

   - Picky dogs tend to prefer wet foods


Behind the Brand: 250,000 happily fed dogs


Range: Customised dry kibble, wet food, treats, dental chews & poo bags

 

Variety: Tailored


Clarity of Label: OK - Generalised ingredient %


Price: ££



For 25% OFF your first box

 enter Discount Code SMART25 at checkout

(new customers only)


What Tails offers dog lovers, is the best of both worlds - the scoop & serve convenience of dry dog food coupled with a totally bespoke blend made for your dog all at a great price.


tails.com dog food
photograph : smartbark

Only available online, we found the process of creating our dog's very own, unique, custom recipe extremely straightforward.


Simply use their online quiz to tell them all about your dog and they'll do the rest, customising a personal diet made just for your pup. From breed to age, lifestyle to health, your dog’s kibble will be unique, based on the information you provide.


Opt for a hypoallergenic blend to help deal with food intolerances, remove common allergens for sensitive stomachs or even reduce the calories for ageing dogs to match their lifestyle. We love that your Tails custom recipe is totally flexible and adapts as your dog ages.


For instance, for puppies under 14 weeks, deliveries are every two weeks so that Tails can keep up with their nutritional needs.


If you have an older dog, instead of being offered a choice between Adult or Senior dog food, Tails amend their recipe as you update your dog's profile to reflect any changes in activity levels and weight.


tails dry dog food in a bowl
photograph : smartbark

Their food can be tailored around their favourite flavours and if for any reason your dog doesn't like the recipe, Tails will change the blend for free.


Ultimately, we felt that the monthly costs were very transparent as were the ingredients chosen for our tailored blend of kibble.


Each order comes with a perfect portion scoop, to help ensure you are feeding your dog exactly the right amount of calories every day ( from experience it's easy to find family members feeding different amounts!)


Tails are one of the best tailored dry dog foods on the UK market with over 30,000 positive reviews from happy dog lovers on Trustpilot.


Our Verdict - If you're looking for a unique blend of kibble for your dog, we would recommend taking a closer look at tails and maybe trying their online quiz to get an accurate picture of the costs involved for your dog.


For 25% OFF your first box

 enter Discount Code SMART25 at checkout

(new customers only)


Want to know more?

Check out our Tails dog food review



10

Best Insect Dog Food

Grub Club


Reasons to Buy :

+ Perfect eco-friendly option

+ Ideal for dogs with meat allergies

   + Wet & dry options available

+ No subscription necessary

Reasons to Avoid :

- If you don't believe in global warming


Behind the Brand: A low carbon paw-print, next-generation, high protein, novel, hypoallergenic dog food range


Range: Dried food, wet food, range of dog treats, poo bags & dental sticks


Varieties: All Day Buffet, Hearty HotPot, Superfood Supper & Farmhouse Feast

Clarity of Label: Good - partial list of ingredient %


Price: ££



best insect-based dog food
photograph : grub club

If you're looking to reduce your carbon paw-print then we'd recommend taking a closer look at Grub Club.


A next-generation, high-quality dog food brand which is ethically farmed and formulated from insect proteins.


A mind- blowing fact is that our pet cats and dogs consume an earth-shattering 20% of the world’s meat and fish! The insects used in Grub Clubs dog food generate 97% less greenhouse gases than meat.


Insect-based dog food offers your dog a great source of novel protein. This is crucial for dogs with food allergies and sensitivities. In fact, insect dog food contains more protein than chicken or beef and it's easier for your dog to digest.



Grub Club insect food for dogs
photograph : smartbark

Created with animal nutritionists and approved by the British Veterinary Association, Grub Club dog food is complete and balanced.


In addition to insect protein, Grub Club includes more traditional superfood ingredients - blueberries, pomegranates, sweet potato, spinach, apples, sunflower oil and yucca.


Grub Club's dry food, All Day Buffet, scores a 66% rating on AADF, while their wet food range achieves a very impressive 86%.


Grub Club insect dog food in testing
photograph : smartbark

Grub Club's latest wet food range includes three recipes each steam-cooked recipe to preserve maximum nutritional content and enriched with prebiotics to aid digestion.


The All Day Buffet dry food is available in 1.5kg, 6kg and 12kg bags, clearly the larger bags work out the best value and there's free delivery on orders over £39.


Their wet food range provides a variety of choices, allowing you to buy individual packs or save more by opting for 12, 24, or 36 packs.


To help you find your dog's favourite, they also offer a Taster Pack with four of each of the three flavours.


Our Verdict - We recommend Grub Club for eco-friendly dog lovers looking for healthy, hypoallergenic, planet saving food.




Best Insect Dog Food


How We Choose


We kicked off our search for the UK’s best dog food by digging into top brands and game-changers, always with your pup’s health and happiness in mind. Our picks had to be nutritious, come in a wide range, deliver to your door, offer custom options, and be priced right.


At Smart Bark, we’ve tried it all: raw, fresh, tailored, dried, insect, and wet. With so many choices, we handpicked the standouts in each category.


All dog foods reviewed are tested in real home feeding conditions across multiple breeds and life stages. Nutrition, digestibility, and acceptance are documented. Recommendations are updated regularly, and affiliate links are fully disclosed.


Every product is tested by us and our team of canine critics before making the cut. No freebies we didn’t ask for; no reviews of stuff we wouldn’t use ourselves.


The majority of photos are ours, taken in real homes with real dogs. When we review a product, you get honest, first-hand feedback from genuine dog lovers who know what matters.


Best Insect Dog Food


Thank you for reading our article and we hope you've found a dog food to suit your dog and you in our round up of the Best Dog Foods in the UK for 2025.


Smart Bark is supported by its audience. When you purchase through links on our site, we may earn an affiliate commission. Learn more about affiliate commission
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Why Trust Smart Bark ?

Claire is the founder of Smart Bark and a lifelong dog lover.

 

With a 10 year background in retail buying for one of the UK’s major retailers, she brings a keen eye for quality and value to every dog product review.

 

Claire personally tests every item featured on Smart Bark with her own family dog and her team of dog testers—so you get honest, expert advice (not recycled marketing blurb) from someone who truly understands what works in real life (and what doesn’t).

 

No gimmicks. Just trusted recommendations backed by experience.

 

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Smart Bark is a dog product review and recommendation destination for dog lovers. Discover the best UK dog brands, healthy dog treats and food, trending dog accessories and in-depth buying guides. 

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